Seller Resources

What Is Your Home Worth?

Instant Valuation

Partnering With The Right Agent

Your Choice Of Representation Matters

My goal is to offer 5-Star service to each and every client. Your life doesn't stop just because you're selling your home. Juggling daily life with the stress of putting your house on the market can seem overwhelming - but it doesn't have to be. This is where I come in. I will guide you through tough decisions, help manage unexpected curveballs, and take care of the things you don't have time for.

Things like:

  • Comprehensive knowledge of home values & local market
  • Complimentary home prep consultation
  • Complimentary professional photography
  • Coordination of contractors to save you time & money
  • Innovative marketing campaigns
  • Local connections to buyers and other top Realtors
  • Much, much more...

Million Dollar Marketing
At Every Price Point

Home Preparation

Your home needs to make an impression such that the snap judgments of potential buyers are favorable. During a showing, buyers will make judgments about your home as they view it through the “lens” formed in that first 15 seconds. We will put this trait of human nature to work for us.

A-to-Z checklist to ensure your home shows it's best

Complimentary staging consultation

Access to our exclusive list of service providers to help ready your home for market

Professional Photography

Professional photography can help homes sell weeks faster than homes marketed with DIY photos. In addition, homes marketed with professional photos command a selling premium of thousands of dollars more than their cellphone photo counterparts.

Professional interior and exterior photos

Exterior dusk photos to add intrigue and drama

Arial drone photography

Home premiere video showcase

Matterport 3D virtual tour

Virtual staging if necessary

Digital Marketing

The successful marketing of a home, like that of any good or service, is a multi-faceted process that includes nearly every activity involved in getting it sold. Because over 90% of buyers start their home search online, it is essential to employ a robust digital marketing strategy. Here is a snippet of our digital marketing presence:

Your home will be placed on the MLS and the listing will be syndicated to over 2000 home search portals such as Homes.com, Zillow.com, Realtor.com

To maximize Search Engine Optimization (SEO) we will create a single property website just for your home

A custom chat-bot and SMS responders will be created to provide home buyers with 24-hour information about your home

Your home will be featured on major social media networks with organic and pay-per-click advertising

Custom email blast will be sent informing thousands of real estate brokers about your home

Your home will be included in popular home search mobile apps including: Homesnap, Zillow, HomeSpotter, and many more

Print Marketing

Although print marketing was once though dead, its revival is largely due to the Millenial generation's value in experiences. Because the Millenial generation is now the largest home buying group, we capitalize on this trait by providing upscale and luxurious print marketing. Sunday morning news ads and home buyer magazines are no longer relevant.

Custom property premiere adverts will be delivered to homes in your community

Custom home adverts will be printed as part of our agent showing packet

An elegant large yard sign will be placed in front of your home. No cheesy headshot here!

Other Marketing Tools

This is just the tip of the iceberg. We routinely evaluate our marketing strategy and test new technologies to give our home sellers the most exposure in the housing market.

We will hold a Mega Open House (if requested)

Install MLS electronic lockbox to track each agent that shows the home

Place your home on showing suite survey feedback system

Reverse-prospect our database of home buyers looking for a house similar to yours

Provide weekly feedback on showing updates and digital traffic analytics

Much, much more...

Preparing Your Home For Sale

An A-to-Z Guide For Top Dollar

When you place your home for sale, like it or not, it becomes a product in the eyes of home buyers. Just like any product on the shelves at your local store it has features and benefits, pluses and minuses, and there are other products to compare to yours. To gain an edge in the marketplace you must be priced right and look better than the competition. My A-to-Z guide to preparing your home for sale is a thorough checklist of maintenance items, organization tips, and staging ideas to help your home beat the competition and help you get top dollar in the sale of your home.

Navigating The Process

From Preparation To Sold

Meet With Us

There's no commitment required on your part for the initial meeting. It will be educational and help you identify your next steps.

Review CMA

We will provide a Comparative Market Analysis, which will help you set an asking price.

Establish a Price

As difficult as it may be, it's important to review the market analysis and consider your home price objectively.

Prepare Your Home

View your home through the eyes of the buyer and ask yourself what you'd expect. We will offer some useful suggestions.

List It For Sale

When everything is in place we will put your home on the open market. It's critical you make it as easy as possible for potential buyers to view your home.

Showings

Potential buyers may ask to see your home on short notice. It's best if you can accommodate these requests, you never want to miss a potential sale.

Offers and Negotiation

If everything goes well, a buyer and (most often the agent who represents them) will present us with an offer.

Choosing an Offer

We will present the benefits and risks of each offer. You will have the opportunity to either accept, counter, or decline any offer based on its merits.

Under Contract

At this point, you and the buyer have agreed to all of the terms of the offer and both parties have signed the agreements.

Final Details

While under contract, the buyer will work with their mortgage provider to finalize the loan and perform other due diligence.

Inspection

The buyer will usually perform a physical inspection of the home. They may even ask you to make certain repairs. We will explain all of your options regarding the inspection.

Closing

This is the transfer of funds and ownership. Depending on when the buyer moves into the home you will need to be all packed up and ready to move.